Car care can be overwhelming for drivers who love their car, though aren’t car enthusiasts, and especially first-time car owners who want to keep their car in tip top condition.
On walking into their nearest auto store or shopping online, they’re presented with an array of choices, across brands and products (and sometimes, several different products for what seems like the same thing).
And then, what if they have a question about a problem they have, such as why the paintwork is dull, or how do they remove the smell or a sticky spill from their interior? What can they use to care for glass and windows, or what’s the point of paint protection?
Hearing these calls for help, Autoglym produces a range of visual instructions and infographics, to help navigate DIY customers through some of the most common (and complicated) car care questions, recommending the right products and giving advice on application.
Presented in a fun, comic style, our Autoglym expert, Karl, this style of instruction is not only an easy reference for customers, they also make great training and reference tools for retail store staff, for answering customers’ enquiries.
The current range of visual instructions is ever-expanding and in the meantime are available via the myAutoglym website at myautoglym.com.au (as a download on related routines) or by contacting GnG Sales, the exclusive Australian distributor for Autoglym.
The Polar Range is a system of products designed exclusively for those who want to use their pressure washer to wash their car (and also those who didn’t know you could use a pressure washer to wash a car).
As a system, each product plays a special part in the routine. Depending on how dirty the car is and the customer’s choice, they can use one, two or all three products.
The Polar Range brings a professional trick-of-the-trade method to DIY car care, and this infographic explains how each product flows into the next, as well as the benefits and advantages of using a pressure washer.
When it comes to a dull paintwork finish, often that can be traced back to an excess of iron contamination or fallout.
Iron is a very common metal in the environment, and it can bond to the surface of even the best kept car that’s regularly driven. It presents itself as tiny bumps or a surface that’s rough to the touch and when excessive, can even affect the gloss level of paint.
In this instruction Karl talks about fallout, what to do about it and what can be done to minimise its return.
RAPID CERAMIC SPRAY:
With ceramic coating and especially spray-on ceramic coatings all the rage, Rapid Ceramic Spray is Autoglym’s answer to customers who want the benefits and finish of a top-class ceramic coating, with less of the effort.
Karl introduces Rapid Ceramic Spray in this instruction, and helps customers to understand the benefits and ease of a DIY ceramic coating application.
WHICH WAX?
With over 65 years’ experience researching, developing, blending and manufacturing the finest car care products, Autoglym knows that not all polish, wax and coatings are created equal.
Over time, products for this purpose and application methods have evolved. Autoglym makes several treatments that are all part of the collective polish, wax and coating routine, and there are different characteristics that make one product more suited to particular customers better than another.
This infographic helps customers to compare and choose the best polish, wax or coating for their specific need, according to product attributes such as purpose, application method and durability (the time between first use and when it needs to be reapplied).